Bersier Transports

The context

This multi-generational company positions itself as a supplier of multi-purpose stone, meeting the needs of landscaping professionals as well as private customers.

The approach

Thanks to the new website with an online catalog, the ordering process is now much easier. Beyond being an elegant showcase, this gave the client a practical, long-term cost-effective solution.

The client wanted to move away from the red previously dominant in the company's identity, opting instead for a more sober, elegant identity.

Photos by Dominique Bersier, photographer

The outcome

• A project completed while I was still employed at a communications agency.
• A genuine passion and extensive knowledge of stone.
• Numerous product categories and subcategories.
• A little over 900 items.
• Careful thought given to the product import system and its flexibility.
• A broader collaboration as a result.