TOPNET SA

The context

TOPNET SA, a Swiss facility services company (professional cleaning, housekeeping, special works, ultra-cleanliness), needed sales presentations able to carry its message in front of demanding clients, from hospitality to pharmaceutical environments.

The approach

Design and animation of PowerPoint presentations, conceived as living experiences rather than static slideshows. Every slide was animated in After Effects to create transitions and staging that trigger live, during sales meetings.

The presentations are also interactive: clickable links let the presenter jump freely between slides, adapting the pitch in real time to the client's questions instead of following a fixed, linear flow.

TOPNET's visual identity, already in place, is clean and modern: it deliberately makes room for the visuals rather than overloading the layout. Staying true to that identity, a different color code was applied depending on the audience:

• A general presentation (sage green) covering the full range of services: business cleaning, housekeeping, special works and ultra-cleanliness.
• A specialized presentation (navy blue) dedicated to ultra-cleanliness, aimed at controlled-atmosphere environments (ISO, GMP, BSL-2/3) for the pharmaceutical and medical sectors.
• A presentation dedicated to the concierge service (sage green), aimed at property managers and homeowner associations.

See the live presentations

• Global services
• Ultra-cleanliness
• Concierge

The outcome

• Animated presentations, projected live during sales meetings.
• A color code adapted to each audience, staying true to TOPNET's clean visual identity.
• A sales tool that is both educational and demonstrative, highlighting the company's technical expertise.